7 social media tips for busy people

Social media should not overtake your life, but so often the conversation I have with CEO’s to friends in the media is that social media becomes this all encompassing black hole vortex where time goes to die. Here are 7 tips for busy people. 

1. Use voice to text when trying to type something it’s actually quicker to communicate in voice then it is to type my brain often thinks faster than it can type even when I can type 55 words per minute.

2. Have clear time blocks make sure that you’re creating a template for your week so that by the time you sit down to write your blog or content for social media or that email that you’ve been avoiding that you’ve actually blocked out time to focus on it focused time on one thing is so much more valuable than trying to multitask and do 7 things at once these are 7 things that you won’t do to completion as opposed to one thing that you will do to completion. Finishing things makes for a better head space.

3. Learn the art of delegation when you have tasks outstanding ask yourself are you the best person to be doing it because there’s a reason that it hasn’t been done and it might have not been done because you’re overwhelmed or it might have not been done because you’re in an avoidance strategy cycle or it might not have been done because it’s not actually your job you doing somebody else’s job is enabling the person who isn’t doing their job to continue to not do their job the point of having team members the point of staff is to take some of your load off you cannot do it all and right now you’re probably doing the job of 4 people not one do the job you’re being paid for not everybody else is.

4. Take mindful breaks this means taking breaks that are intended to be out in nature or intended to be away from your technology using things like tea or meetings or coffee catch ups as a way of avoiding your tasks will only add to the pile in your brain later.

5. Outsource when the task is stealing too much time from you if your time was worth $300 an hour what would you stop doing now for many of us who are consultants and coaches this is our hourly rate and yet we spend so much of our time doing things that could be delegated to somebody else I have seen business owners spend 20-30 hours on things that are not there genius zone like design or marketing or learning and development or accounting if you don’t know how to fix cars you pay a mechanic to fix your car find the mechanic for the different areas in your business that is not your genius zone get them to teach you what you’re doing to build that trust and understanding of what it is that they are delivering and hand it over Let It Go. I can build a website it doesn’t mean I should because 20 hours of my time is still costing my business the 20 hours that I’m not doing the things I should be doing in my business like training clients running workshops doing proposals don’t fall into the delusion trap that your time is free your time is costing your business whether not you charge your business that time is another thing but if you’re the only person in the business your time is more valuable than anybody else’s.

6. Use technology to save you time not add to it it still amazes me now how often I come across business owners who over complicate technology more than is necessary and example might be a client recently believe that they needed to learn excel in order to upload their client contact details into MailChimp. They over-complicated the process on the assumption that they needed one piece of technology that they didn’t know how to use and turned it into 2 pieces of technology that was overwhelming, check in with someone else who was a subject matter expert (or ask Ming) people both love and hate me for solving a problem that has caused them hours of anguish that was often solved in 5 minutes.

7. Don’t punish yourself for not knowing so often I hear from the CEO’s that I work with ‘I should have known that’ – ‘I knew that, I just don’t know why I’m not doing it’ – ‘I used to do that’ focus on Purpose First.

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